TL;DR
Flowbird, a global leader in urban mobility, needed to aggressively optimize operational costs while delivering a flawless payment experience across 120 US cities and expanding. By self-hosting Hyperswitch as its orchestration layer, Flowbird achieved a significant reduction in its annual Total Cost of Ownership (TCO) and completely transformed its checkout experience with native SDK optimizations for APMs and frictionless in-app 3DS via Netcetera. Hyperswitch also helped Flowbird establish deep operational visibility through robust monitoring, logging, and audit trails, helping them rapidly scale operations.
| What Flowbird Needed | What Hyperswitch Delivered |
| Cost optimization without sacrificing payment performance | Self-hosted orchestration layer that reduced annual Total Cost of Ownership (TCO) |
| High-performance checkout tailored for a massive APM user preference | Native SDK optimizations that frictionlessly handle majority of traffic volume flowing through APMs |
| Seamless compliance without checkout friction | Native In-App 3DS via Netcetera |
| Deep regional localization across the US and diverse European markets | Seamless integrations with Cybersource (US) and Data Trans (UK) |
| Deep operational visibility for monitoring, observability and debugging | Advanced monitoring of metrics via custom dashboards, granular logging, and strict audit trails |
Impact
- Significantly slashed operational costs through self-hosting
- Elevated checkout conversion via native mobile SDKs
- Frictionless in-app 3DS authentication through Netcetera
- Deep operational visibility with on-prem monitoring
- Massive enterprise scale (on track to exceed 1 million monthly transactions)
Products Used
- Hyperswitch
Flowbird is an urban mobility powerhouse, enhancing the lives of over 7 million users who utilize their app to find and pay for parking across 6,000 cities. As they rapidly scaled their mobile application, their payment architecture hit a critical inflection point.
Relying on expensive, third-party SaaS orchestration or fragmented, city-by-city processor integrations was fundamentally breaking their unit economics. Simultaneously, Flowbird recognized that the majority of their users overwhelmingly preferred Alternative Payment Methods (APMs) like Apple Pay and Google Pay. Their existing checkout needed to be heavily optimized for mobile-first speed.
Furthermore, traditional web-redirects for 3DS authentication were causing severe drop-offs in the mobile app. And with significant global expansion underway, their internal engineering teams needed deep observability, monitoring, and audit trails required to confidently manage an enterprise-grade, on-premise payment stack. To achieve a unified, high-performance checkout while drastically lowering costs, Flowbird made the strategic decision to completely self-host their payment infrastructure, supported by Juspay Hyperswitch.
Cost Reduction Through Self-Hosting Enterprise-Grade Infrastructure
As Hyperswitch’s largest self-hosted enterprise merchant, Flowbird deployed the open-source stack directly into their own PCI-secure environment. Hyperswitch fortified this deployment by consolidating multiple processor integrations (including Cybersource in the US and Data Trans in the UK) into a single, cost-efficient layer.
Native SDKs and Centralized Card Vaulting to Elevate Checkout Experience
Knowing that the vast majority of their users prefer digital wallets and APMs over cards, Flowbird utilized Hyperswitch’s native Android and iOS SDKs. These SDKs were heavily optimized to ensure that selecting an APM resulted in an instant, frictionless checkout. For users preferring traditional cards, Hyperswitch implemented centralized, processor-agnostic card vaulting, enabling a "one-tap" payment experience for returning users, even if they park in a city using a completely different underlying acquirer.
Features used: Native SDKs, Centralized Vaulting
Frictionless Authentication with In-App 3DS
To solve the conversion killer of 3DS web-redirects, Hyperswitch enabled Flowbird to integrate Netcetera as a direct connector. This allowed Flowbird to handle 3DS authentication natively within the mobile app environment. Flowbird ensured absolute regulatory compliance without sacrificing the seamlessness of their checkout.
Features used: 3D-Secure Authentication
Deep Operational Visibility & Observability
Running an on-premise payment stack at this scale requires absolute visibility. Hyperswitch fortified Flowbird's deployment with critical enterprise infrastructure optimizations. Flowbird was equipped with high availability architecture, real-time monitoring and metrics, extensive granular logging, and rigorous audit trails. This gave their engineering and compliance teams the deep operational observability of an in-house build, backed by the stability of a battle-tested enterprise platform.
Features used: Analytics Dashboard
Result: Total Control with Self-Hosted Orchestration
By taking control of their infrastructure with Juspay Hyperswitch’s self-hosted enterprise edition, Flowbird transformed their global operations into a highly profitable, transparent transaction engine:
- Slashed Total Cost of Ownership: The strategic move to self-host their orchestration layer resulted in a massive annual reduction in TCO, dramatically improving the unit economics of their mobile parking payments.
- Conversion-Optimized Checkout: By heavily optimizing their mobile SDKs for APMs and implementing native, in-app 3DS via Netcetera, Flowbird eliminated checkout friction for millions of users.
- Total Operational Visibility: Advanced monitoring, metrics, logging, and audit trails ensured Flowbird maintained absolute control, security, and PCI-compliant visibility over their massive on-premise footprint.
- Massive Scale Achieved: The optimized, high-availability infrastructure currently processes more than 650,000 transactions per month, poised to cross the 1-million-per-month milestone.
